Paid Social Freelancer

Use specific demographics to target your perfect customers on Facebook & Instagram including gender, age, relationship status, location, income, interests & topics. There’s also the option to retarget to users that haven been on your website using the Facebook pixel. Typically, cheaper than Google, as Facebook’s algorithm rewards you for having popular ads, so as long as engagement metrics are high, you will pay less per click. You can aim for different ad objectives, whether it be website visits, online sales, brand awareness, page likes or even lead generation. There are also a host of ad formats that can be used including video ads.